Tourism Planning Policies And Infrastructure In Egypt

Tourism Planning Policies And Infrastructure In Egypt Many councils, states or counties as a whole has understood the positive impacts of tourism economically, this sector pours a big share in the countrys economy, if analyzed, planned, chosen. Formulated and implemented strategically. There are many unfortunate countries that have not identified tourism as a sector. For this reason there is no establishment or body to look after and run this sector. Tourists have been travelling for centuries, sometimes just to relax, to have leisure time,underwent recreational activities, for attending conferences and seminars; and to meet friends and relatives. Gradually, the concept became wider when the tourists started taking interest in the history and culture of the destination like Egypt- Pyramids. Having realizedby the authorities that tourists take good interest in their heritage and history, this led the country to maintain their cultural places, events and festivals to exhibit to the tourists. Therefore new trend of cultural tourism emerged. Cultural tourism is a genre of specific interest tourism based on the search for and participation in new and deep cultural experience, whether aesthetic, intellectual, emotional or psychological. (Stebbins 1996) It makes the countries to market its rich and diverse cultural events to its local population and tourists alike. Boarding participation in the arts, increasing opportunities for arts, preserving and promoting cultural resources and investing in communitys quality of life are among the reasons. State arts agencies are key players in supporting and leading cultural tourism initiatives. For this reason successful projects need to undergo with collaboration, assessment, research, marketing and visitor services. This development of successful strategies will link the arts and tourism in communities. Tourism can present both advantages and problems. On the positive side, the preservation of heritage history and culture will attract the number of tourists and bring prosperity. At the same time maintenance of these resources will be ideal for the local population as it will create familiarity and affection with ancient history and forefathers. On the other hand, from the negative perspective the issue of controlling tourism will be challenging. Mass tourism will result in to fulfill the curiosity of the tourists and the cultural amenities will be destroyed. The Great Sphinx of Egypt with Candle Holder Poly Resin Destination Egypt: Egypt is a very well-known destination for cultural tourism. Ever since it was visited by Herodotus during the ancient time, he was surprised to see the vast differences between Egypt and his homeland. This image has been maintained throughout the middle and modern history. The discovery of Pharaonic antiquities long time ago has added a special charm to Egypt, beside its unique religious and cultural monuments. Egypt enjoys various fields of tourism, the most important are, archaeological or cultural tourism as one of the oldest types of tourism in Egypt, where the ancient civilizations are visible to the naked eye, an incarnation of the nation that constructed these civilizations since the dawn of history. Despite the multiple types of tourism and Egypts cultural tourism remains the unrepeated unique and non-competitive component of tourism as Egypt possesses one third of the worlds known monuments. The Great Sphinx at Giza in Egypt Therefore, historically speaking tourism has been a key ingredient in Egypts economy for about the last 200 years. However, over the last generation, tourism has become an essential component of the economy and is now the source of 45% of the countrys annual foreign currency earnings. Impacts of tourism: Until recently, growth in tourism was thought achievable without imposing any negative impact on Egypts cultural heritage resources. It used to be considering as non-consumable industry and a great tool to countrys development strategy. Similarly, it was regarded as a vital element to Egypts economy. But the constant research about the sector revealed that tourism consumes resources of the host nation, not just natural and man-made resources, but cultural ones, too. Cultural resources are finite and have to be managed like any other scarce resource. Positive impactsof tourism: The rise of tourism can lead the local population of Egypt to learn good things from diverse culture. This can open the door to many opportunities. For example Egyptians speaking Arabic, will come in the interaction of Asian, European, American tourists, this can influence them with their language and may lead to learn it. So that they can communicate with the tourists such a desire can make the establishments or centers to offer courses based on the languages. This can further import the native expertise and give many choices to the learners. Worldwide profile: It is the heritage of Egypt that has made it worldwide known destination. Many European and American tourists show their urge to visit the destination and see the pyramids from their eyes. The culture and heritage rich destination Egypt is taught in colleges and other vocational courses. This treasure of heritage and culture has made Egypt very important. Restoration and conservation: The heritage of Egypt is consistently restored and conserve. Conservation department is devoted to the preservation of cultural heritage for the future. It includes examination, documentation, treatment and preventive care of the historic treasure. Since it is being protected by the country for tourists, thereforeit is also greatly used by the local population. The nation knows about their ancient history which is alive in them after centuries through the preservation and maintenance of these objects. Social cohesion: It describes the bond or glue that brings the people of Egypt together in society, particularly in the context of cultural diversity. These cultural heritage and history bring them closer, united and signs their mutuality. Such a practice passes on from one generation to another and Egyptians take pride to be the part of world class ancient history. General development of infrastructure: Access to the cultural heritage site is just not possible for tourists with effective and modern infrastructure. People on holidays, curious for learning and view would like to save their energy to tour around to fulfill their purpose of tourism. This modern means of infrastructure will then are used by the locals and make their life easier too. Not only has this but such advancement queued up the country to earn title of a developed country. Negative impacts of tourism: Mass tourism: The interesting history of the Egypt has led the destination to deal with mass tourism. This form of tourism was unable to responsibly control and had ruined the area of natural beauty. It has also polluted the beaches and destroyed the habitats of wild as roads and hotels are built. Therefore such a loss and damage to such resources and infrastructure had reduced numbers of visitors. The air travel, sources of mass tourism is a major cause of global warming. Culture and tradition sensibility: Large number of tourists has undermined traditional beliefs, values, and customs and in particular risk commercializing the very culture Egyptians is proud of. Many incidents of their insensitivity to local population and tradition have caused great offence, for example the indecent dressing, indecent behavior etc. Reliance on tourism: Mass tourism ruins the environment of the destination. The incidents in past where the Egypt heritage and cultural threats emerged alarmed the local authorities to limit the tourism. It was felt that nature conservation, park management, red sea tourism need to be sustained. These authorities are now playing to implement such measures that will not destroy their treasure of history and also welcome the tourist to view and admire their ancient history. Regardless of the economic benefits tourism brings, it is very significant for the Egyptian tourists board to balance the requirements of locals and facilities tourists need. For example the sightseeing in Luxor, where the valley of the Kings is the site where the Pharoahs underground tombs have been constructed, and tomb of Tutankhamun, Rames III and IV etc. are the most visited sites. These sites in particular suffer from pollution, damage and other negative effects greatly. In short, the civilization of Egypt was in extreme danger, until the government decided to be equipped with some meaningful strategy to deal with the issue. At the same time, the influence of the European tourists industry has really motivated the government to choose the direction where the economical merits of the industry will be enjoyed but not at the risk of losing the traditions, values, monuments and other physical amenities. For this reason, effective destination planning must define the level of acceptable tourism development in Egypt and provide control to maintain that level. Pollution: Mass tourism always hooks up with pollution that is destruction to its environment, physical amenities, natural resources etc. therefore, the pollution controls should be built into all forms of infrastructure. In this regard, educational programmers should assist and invite tourist to respect and understand the local way of life, culture, history and religion. The Egyptian tourism policy should think on these lines that tourists need not to cross border line to negatively influence the local civilization, traditions, values and beliefs. Disney-fication: It means the transformation of something, usually society at large. Luxor is known for its Disney-fication as city officials approved a controversial plan to excavate an ancient processional route and develop it as a key tourist attraction. Buried in soil for centuries, the 2.7 kilometer Avenue of Sphinxes once connected the temples of Luxor and Karnak in what was then ancient city of Thebes. Such crucial impacts of culture and heritage have forced the low income families to lose their homes where water and electricity was cut off past few months ago. Government policies: The development of cultural and heritage sites on the price of influencing the local population living or houses should not be the practice of the ministry tourism in Egypt. Such a project should not be planned and implemented. When there is no source of reliable compensation schemes. The director of Luxor antiques Mansour Boraik believed uncoiling the avenue of Sphinxes was their dream, since it was the longest and biggest religious route ever built in the ancient world. Therefore many houses have demolished already. Regardless of the economic positive impacts that tourism carries, such a move by the government will increase the hostility of the local population against tourists. Reconstruction and restoration of cultural sites: Every year the government of Egypt spends billions of pounds to maintain and reconstruct the ancient architecture and monuments. Such a big budget of economy is invested on these sectors whereas; there is a need to pour handsome investment in other sectors like sports, education, health and industry. Just like many touristic islands and destination, the complete reliance ondevelopment of tourism sector only can cause many disasters and the countrys economy can face a big collapse. Local population belief: Since tourist mingle up with local population from diverse background with different lifestyles, religions, languages, values, beliefs, practices etc. Therefore, it is quite likely that host population will start getting fascinated with unique practices and thus follow them. For example, Egypt is an Islamic country and the local dress code is completely different than European tourists. Local people might get influence from European tourists and start following their dress code. Security measures: Tourism industry brings the people of all beliefs and religions together into the destination. Egypt had recently become a target land for terrorism. People from their home country fly to Egypt to satisfy their thirst of viewing historical places and learn about the ancient history. But unfortunately, destination has become marked by terrorist to kill foreigners. For this reason, new measures of security are needed to be implanted to make sure that just like local people, tourist feel the same safety and security, this might need a heavy budget on security and safety equipment. Failure to achieve the best means of security can spread a very negative reputation all around, which can drastically influence the number of tourists in future. Tourism planning policies and infrastructure: The Egypt tourist authority: The tourism industry being the largest in the Egypt needs to undergo very effective destination planning. The planning should enable the policy makers to understand the linkages between tourism and each of the economic sectors so that optional planning and management strategies can be implemented for the destination. The lucrative economic benefits of tourism are of course not ignorable but at the same time the utilization of natural, man-made, cultural and heritage resources of Egypt should not be misused. In past the policy makers were ignorant about this fact. Since tourism is generating a big share of income for Egypts economy for two centuries. But now is the time to understand the world phenomenon that tourism has increasingly important socioeconomic and cultural impact. So the heritage, nature, and culture have to be protected. Egypt has experienced many red signals that reflect the concern about controlling or limiting tourism. At the end of the 1980s, Egypts government took the decision to develop tourism, when other sources of rent income were in crisis and the government was in danger of being destabilized. Since then, tourism has been a great success story in Egypt and contributes substantially to the economic development of the country. The tremendously increasing tourism revenues have significantly contributed to the stabilization of the political system. Progressive sustainable tourism program is the initiative of ministry of tourism of Egypt to put environmental protection and conservation at the top of Egypts tourism development agenda in current as well as future tourism development plans. Being an undisputed gateway to one of the worlds fastest growing tourism markets, and with 200,000 hotel rooms planed over 15 years, Egypt has realized one of the worlds largest tourism development plans. Associated with this rapid growth are the international popularity of its natural environment and the potential threat of degradation to both terrestrial and marine ecosystems. Many conferences have been organized by the Minister of Tourism, Dr.Mamdouh El-Beltaugi, about Egypts Red Sea Sustainable Tourism Initiative. Sustainable tourism which is an effective development philosophy can advance environmental conservation and promote the sustainable use of natural resources, and a catalyst for economic and local community development in Egypt. For example, over 1.2 million tourists visit the Red Sea coast annually, bringing in over $1.2 billion in foreign exchange and generating more than 275,000 jobs. The Red Sea has become one of Egypts premier tourism destinations, based in large part on its unique and fragile marine environment. In recent years, however, tourism development has come increasingly into conflict with protection and conservation of Red Sea resources. To assure that future tourism development in the southern Red Sea preserves the environmental resources that make the area so attractive to tourists, the Egyptian government proposed development of a land use management plan identifying zones for different types and levels of development and preservation. In addition, to counteract tourisms negative effects while still encouraging economic growth, the government proposed a program to protect designated marine and coastal areas through the establishment of nature reserves, and to build the capacity of national and local government agencies, as well as private tourism enterprises, to cope with the many challenges presented by a booming tourism industry. Urban tourism: Primary elements of urban tourism: Cultural Facilities: à ¢Ã¢â€š ¬Ã‚ ¢ Museums and Art Galleries à ¢Ã¢â€š ¬Ã‚ ¢ Theaters and Cinemas à ¢Ã¢â€š ¬Ã‚ ¢ Concert Halls à ¢Ã¢â€š ¬Ã‚ ¢ Convention Centers and other Visitor Attractions Sport Facilities: à ¢Ã¢â€š ¬Ã‚ ¢ Indoor and Outdoor Amusement Facilities: à ¢Ã¢â€š ¬Ã‚ ¢ Night Clubs à ¢Ã¢â€š ¬Ã‚ ¢ Casinos and Bingo Halls à ¢Ã¢â€š ¬Ã‚ ¢ Organized Events à ¢Ã¢â€š ¬Ã‚ ¢ Festivals Physical Characteristics: à ¢Ã¢â€š ¬Ã‚ ¢ Historical Street Pattern à ¢Ã¢â€š ¬Ã‚ ¢ Interesting Buildings à ¢Ã¢â€š ¬Ã‚ ¢ Ancients Monuments and Statues à ¢Ã¢â€š ¬Ã‚ ¢ Parks and Green Areas à ¢Ã¢â€š ¬Ã‚ ¢ Waterfronts (Harbor, Canal, River) Socio-Cultural Features: à ¢Ã¢â€š ¬Ã‚ ¢ Liveliness of the Place à ¢Ã¢â€š ¬Ã‚ ¢ Language à ¢Ã¢â€š ¬Ã‚ ¢ Local Customs and Costumes à ¢Ã¢â€š ¬Ã‚ ¢ Cultural Heritage à ¢Ã¢â€š ¬Ã‚ ¢ Friendliness à ¢Ã¢â€š ¬Ã‚ ¢ Security Secondary elements of urban tourism: à ¢Ã¢â€š ¬Ã‚ ¢ Accommodation à ¢Ã¢â€š ¬Ã‚ ¢ Catering Facilities à ¢Ã¢â€š ¬Ã‚ ¢ Shopping à ¢Ã¢â€š ¬Ã‚ ¢ Markets Additional elements of urban tourism: à ¢Ã¢â€š ¬Ã‚ ¢ Accessibility à ¢Ã¢â€š ¬Ã‚ ¢ Transportation and Parking à ¢Ã¢â€š ¬Ã‚ ¢ Tourist Information(maps, signs, guides) Sinbad Aquapark is a beach front hotel, situated in Hurghada, Egypt. It isjust fifteen minutes from HurghadaAirport; this well-featured resort hotel includes a water park and extensive sporting facilities. Sindbad Club Aqua Park and Resort has 685 guestrooms. http://www.wayfaring.info/wp-content/uploads/2010/09/Sindbad-hotel-2.jpg Room features Air conditioning, Bathroom with shower, Minibar, Room safe, Satellite TV, Small lounge, Telephone, Television, Windows that open Writing desk. http://www.wayfaring.info/wp-content/uploads/2010/09/Sindbad-hotel-agua-park.jpg Facilities at the hotel include various bars and restaurants, large swimming pool with Jacuzzi, childrens swimming pool, aqua park with water slides and wave pool, childrens club, tennis, billiards, bowling. http://www.wayfaring.info/wp-content/uploads/2010/09/aqua-park-Sindbad-hotel.jpg Wellness centre with Jacuzzi, sauna, massage, medical centre, cosmetics studio and hairdresser and full entertainment programmed for adults and children. Emerging Issues: There are number of distinctive features tend to characterize Egypts urban tourism destinations, some of which could represent focal points of remedy. Such features include: The Great Pyramid of Khufu at Giza in Egypt Privatization: There is a great shift from Public sectors development to the privatized in Egypt to maintain and offer visitors an exciting experience. Hotels, restaurants, shopping malls, transportation etc are becoming privatized which is creating a leakage in the economy. The earnings of public sector are equally distributed into the establishment of new services and sector nationally because it is meant to be spending likely. But on the contrary, privatized firms businesses benefit the individuals and specific family for what the countries remain under developed. Convention Centers and Exhibitions: There are significant numbers of visitors to Egypt whose primary purpose of visit is not leisure-related. As convention Centers and Exhibitions are often regarded as one of the staples of urban tourism thus at the destination of Egypt, up to forty percent of those staying overnight have come for this type of business tourism. Convention Centers and Exhibitions are perceived to be strong growth sectors in which the visitor spends an above average amount and which operate for most of the years in the Egypt. Employment, publicity, image improvement, and urban regeneration are benefits that generally justify the big financial investment for those centers. Besides these advantages, it is important to remember that the conference business cannot be separated from the rest of the tourism industry particularly because most participants are also seeking urban amenities in an exciting environment. Infrastructure: Substantial existing attractions and infrastructure generally developed for non-tourism purposes in Egypt. This has made the city life very congested and of course polluted. The Egyptian Tourism Authority needs to realize the importance of green tourism to be environmental friendly. Hotels have been established like the woods in a forest which also lead to noise pollution and air pollution. Attractions: A large number, variety and scale of primary and secondary attractions have been developed which is most of the time tourists have occupied, this lead to a jealousy and frustration in host population towards tourists. The more the disputes will take place the negative impacts will emerge which mainly will ruin the publicity of the destination. Example SINDBAD HOTEL. Development: Local residents are significant, often majority, users of attractions and infrastructure. These attractions utilize money, man power, land and other resources which can be used to undergo projects like Golf, school hospital bank orleisure Centre etc. In short, the approach of the government to spend on urban tourism can turn out to be a threat in future. Distribution of the resources: Tourism is just one of many economic activities in the city, with implications for the awareness and perceived importance of tourism issues by business, government and residents. The competition for resources within cities like Luxor, Alexanderia, and Cairo also has implications for the provision of visitor services, and the cost and availability of land and labor. Strategic planning of the destination: The involvement of a multiplicity of public and commercial organizations with varying levels of interest in tourism, which has implications for the complexity of planning and policy-making processes, day-to-day operational management, and the coherence of marketing activity. At the same time, many things have not changed. The Egyptians remain a very hospitable people who truly seem to love sharing their glorious past with visitors. They are a warm people who, meeting a foreign visitor for the first time, still have a habit of inviting them home to dinner, which is usually made into a feast of sorts. So as we head into the middle of the first decade of the 21st Century, we find an Egypt that is more than ever ready to accept modern western tourists, perhaps as never before. New and sometimes very luxurious hotels are springing up everywhere to accommodate them, and younger, savvier tour operators are planning wonderful and exciting ways to entertain and engage tourists. Egypt is a land of enchantment and mystery, and now is the best time ever to experience the Mother of the World Mass tourism VS Sustainable tourism:http://t3.gstatic.com/images?q=tbn:ANd9GcTQpcTdij9YrlMdAj3PoyDm7LgA0EFTXAA6JA55EuW4wgTamGtxt=1 The term mass tourism is problematic to define with any precision and they claim that the term refers to the production, structure and organization of tourism akin to an industrial process whereby economies of scale are sought to meet market needs. Poon (1993) defines mass tourism as a large-scale phenomenon, packaging and selling standardized leisure services at fixed prices to a mass clientele. Further to this Fayos-Solà   (1996) went as far to suggest that the operational model of mass tourism no longer suffices to achieve competitiveness in tourism enterprises and regions and he proposed that a new paradigm, the New Age of Tourism (NAT), is gathering strength owing to its ability to face to prevailing circumstances. There are probably a hundred reasons why people visit Egypt. These days, perhaps the bulk of tourists actually come from various European countries for an inexpensive beach vacation, quite often in large groups by chartered airlines. For them, it is simply the least expensive means of taking a warm, beach vacation in a nice resort along the Red Sea coast of Egypt or in the Sinai. Many of these vacations are arranged by large European operations that use mass tourism to arrange considerable hotel space at very inexpensive rates. More lucrative to the Egyptians, and certainly a major source of tourism to Egypt, are the classical tourists, who come to Egypt specifically to visit the ancient monuments. Beach goers may also arrange classical tours as extensions of their holidays, but normal classical tourists will usually follow a much defined route, from Cairo along the Nile Valley down to Aswan, though they may also opt for various extensions, including a brief visit to one of the beaches. Sustainable tourism in Egypt: Egypt national tourist strategic planhttp://www.mga-ai.it/images/480/Egypt2_480.jpg After the disastrous effects of Mass Tourism Egypt is looking into the possibilities for diversifying its tourism opportunities throughout the country. The main target for expanding the tourism sector is nature-based tourism. The coral reefs and rich marine life in South Sinai and the Red Sea coast have made these two areas among the premier scuba diving destinations in the world. Many beach resorts are now in operation and there are still hundreds to be constructed. However, previous tourism development in Egypt has resulted in a series of negative environmental impacts. The ambitious development plans to receive 16 million tourists by 2017 should take into consideration sustainability concepts. The government and developers have significant roles to play in adopting and implementing environmentally sound policies and practices to avoid the degradation of the natural heritage of Egypt for the sake of the current as well as future generations. Egypt in 21st Century plan is prepared by the cabinet of the Egyptian Government in 1997,and it lays out the long-term national development plan in the beginning century. Tourismwas positioned as one of major leading industries in the strategy.Following are the tourism development strategies in the 21th century: To increase the number of visitor arrivals to 27 million by the year 2017 To extend length of stay from 7 days in 1997 to 9 days by the year 2017, and to increase total bed nightsfrom 26 million in 1997 to 230 million by 2017 To raise the accommodation capacity to 618 thousand rooms by the year 2017 To focus on tourism development projects in South Egypt To formulate integrated development programs for new tourist areas To establish new tourist camp sites for safaris in the middle of Sinai and in Wadi El Gemal of Red Sea To preserve the ancient Egyptian civilization To supply new sites for tourism development with all the required facilities like in the Red Sea, Sinai, theNew Valley, Luxor and Aswan. The impact of tourism on the Egyptian society is significant. Direct economic benefits of tourisminclude generation of employment, increase of foreign exchange earnings, incomegeneration and contribution to government revenues These benefits are the main source of income to strengthen the other sectors of Egypt greatly. Tourism also provides indirectimpacts on the economic sectors, such as agriculture, fisheries, handicraft manufacturingand construction, which supply the goods and services for tourism sector. Furthermore, the improvement of transportation and other infrastructure facilities andservices encourage the economic and culture development of the community in theregional area. Conclusion: The Egyptian national tourism sector marketing strategy emphasizes on quality, and aimsto foster and encourage high-quality tourism services at competitive prices. Since 1982,Egypt has developed a new strategy aiming to increase the number of tourists visitingEgypt. The plan was, and still is, to boost tourism demand by attracting visitors beyondthe main tourism incoming markets, namely visitors from the European Community, USA, Canada and the Arab countries and target new potential markets. Thepredominant new markets Egypt must aim to attract are: Scandinavia, Southeast Asia, EasternEurope, and Southern and Latin America. Up till now the Egyptian tourism sector has notachieved the desired travel movement from Southeast Asia, Japan, Australia and Malaysia. Egypt Scandinavia and Eastern Europe countries such as Poland, Czech Republic, Romania and Russia, they only yielded a total of 600 000 tourists compared to 3 274 377 tourists from both western and southern Europe (Papadopoulos, 2003). The main customers are the Germans followed by Italians, Russians, English, French and Saudi Arabians. Egypt mustpromoted through advertising campaigns in the mass media, participation and attendance in various exhibitions and the continuous renewal of advertising material. Egyptian organizations need to participate in all major international events, while tourist planners have developed for the demanding tourist, cultural and athletic activities reinforcing Egypt as a tourist destination and attracting people interested in these events. There is also a great need to protect Egypts unique desert and its environment and heritage resources. Sustainable development and preservation ofEgypts natural resources should be the pillars of the Egyptian tourism plans. The primary concern is to protect the environment by limiting tourism projects in natural reserves. Generally, tourism properties, hard buildings, are only allowed in 12.5% of the land. In recognition of the countrys potential for tourism, high standards of tourism services quality are strictly enforced and green marketing orientation need to be adopted within all tourism marketing activities. The budget allocated to promote Egypt as a macro-tourist destination abroad is about $50 million a year. Almost 90% of the promotion budget is spent on promotion campaigns through direct media such as the press, TV, billboards, movie and public transport advertisements. The remaining 10% goes to the international network of tourist offices. The Egyptian Tourism Authority (ETA) must focus its promotion activities on the European tourist market, which is considered the main market segment, as it provides about 65% of the inbound tourists coming to Egypt. ETA promotion policies should also take into consideration the changes that took place in Europe, as there are ten countries that have recently joined the European Union and they are mainly from the Eastern bloc. The ETAhas to look closely at these new potential tourist markets. The Arab tourist market constitutes the second major region sending tourists to Egypt, about 16% of the total number of travelers, and there is a need to design a new strategy that offers the Arab tourist markets requirements. Egypt has to highlight its focus of marketing campaign to attract not only culturaltourists, but also to highlight the Red Sea Resorts, with their beaches, diving activitiesand the environmental tourism facilities, taking the sustainability requirements intoconsideration (El-Khadem, 2004; Ministry of Tourism, 2004).

Free Siddhartha Essays: The Search in Siddartha :: Hesse Siddhartha Essays

The Search in Siddartha "Siddartha" is a book of a man’s struggle to find his true self. But his searching leads him in all the wrong directions. Then finally after a long journey he stops looking. During his search he discovers four things, what the â€Å"oneness† of life is, how the four noble truths affect everything, enlightenment, wisdom and love. On page 142 and 143 Siddartha realizes that Atmen or the â€Å"oneness† of life is in everything. That no matter who you are whether the Buddha, the dice player, or robber, â€Å"everything is Brahman.† Even a rock is said to have Atmen, because eventually the rock would dissolve and become material for a human body. He understood that the human being needed certain outlets to release emotions, such as lust, desires, and wants. The four noble truths encapsulates the idea’s of Siddartha, where he believes that the human needs outlets. Throughout the book Siddartha, he struggles with his desire to find himself. In his life Siddartha was a Brahmin’s son, a Samana, a lover, and a merchant. Through his life he realized that no matter what you are, everything suffers. He also learned that most of his sufferings come from his own desires. As seen by his want for Kamala’s love, he did almost anything for that love. Finally Siddartha realized that everything that fulfilled his desires was all illusion. In the end he became a ferryman and the realization of what life was all about hit him; everything revolves around everything else and one must live life and enjoy it. Realization of himself came in two stages, the first was when he left Gotama, coming to the river on page 41 and 42. He realized that he had always tried to follow after the ways and in the paths of others, but now he needed to follow his desires and to just live life. The second time Siddartha was enlightened he was sitting by the same river with Vasudeva, on page 136 and 137, he realized that he must not fight against his destiny. This enlightenment actually came when he described, to Govina on page 143, what he thought life actually was. It was not Samsara or Nirvana, but it was the realization that life is only illusion, a person just does what he can. Siddartha, on page 34, did not believe that a person could gain â€Å"salvation through teachings,† but that a person needed to find his salvation through himself and no words could ever describe one’s enlightenment when he found it.

British Colonialism & the Kikuyu Resistance

Colonisation appears to invariably cause conflict. Even where the proto-indigenous population is totally eliminated or absorbed, as in South Africa and Canada, and supplanted by new aboriginals (Canada) or settlers (South Africa), conflict will ensue as either new colonists arrive (Canada) or another wave of settlement arrives and collides (South Africa). The point might be, colonialism ends in violence. It enervates one group to fight the other, no matter the odds. Colonialism must adapt to a new reality for peace to arrive.Much like the North American aboriginal experience, two major shifts occurred in the late 19th century Kikuyu area of Africa. First, a mass outbreak of epidemics took a catastrophic toll its the indigenous population. Then, the ensuing famine forced the devastated populations to vacate the areas they had traditionally farmed. These favourably fertile lands, coined as the White Highlands, became the focal point for British colonialism in Kenya. Parliament then enc ouraged its subjects (i. e.British citizens, East-European Jews, and United South African Boers) to settle the recently acquired land, marketing it as a â€Å"paradise lost†. This marked the second, more influential and important shift in Kenyan society: an influx of white-foreigners. Kikuyu resistance was limited and sporadic, as they ‘lacked a cohesive organized administration’, suppressed by the British colonials as ‘an assault on public order. Violence was sporadic and limited. The East African Protectorate did not command sufficient importance in London politics, and thus received little attention.In 1902, the East African Protectorate acquired fertile lands around Lake Victoria marking the beginning of railway expansion. The completion of the Mombasa-Victoria railway in 1903 shifted London’s perception on the importance of its newly acquired African land. Subsequently, with significant Parliamentary encouragement, European settlement surged int o the East African Protectorate. Although seemingly a principle tenet of colonialism, the last priority of the settlers seemed to be the working of the land that they had acquired.Rather, they opted for cheap local labour, namely the Kikuyu, to work their plantation ‘cash crops’. Soon, London issued a sequence of edicts, laws, and policies to â€Å"encourage local support†. This ‘general policy’ removed the native Kikuyu from their traditionally perceived lands, and forced them either into remote and infertile reservations or semi-urban communities where they constituted a source of inexpensive labour. Such repressive policies were regarded as appropriate actions on the basis of racial supremacy, and therefore justifiable in the eyes of white-settlers, if executed within that perception of fairness.The locals were black, and perceived by whites as un-equal humans. In their eyes, the natives had no inherent right to the land and certainly it was widel y-held by the colonists that they, the kikuyu, didn’t utilize it efficiently anyway. During the 1920s, Kenya’s white society reached a politically critical mass. British administration recognized its increasing affluence and influence. Consequently, London decisively established Kenya (named after the great mountain) as a colony, thereby trapping its indigenous population within a colonial system.They could not get rid of it and instead faced two options: be put to work as virtually another domestic animal, or be forced into a remote reservation. *Despite social repression, a relatively small number of Kikuyu were educated through established Missionary schools. Soon enough, this educated minority realized that the people were being ruled for and by European settlers. Natives were prohibited from cultivating the colony’s primary cash crop, or able to own land in ancestrally-farmed areas. Administratively held to low-wages, natives required ‘settler-control led passbooks’ to travel freely.In light of these, and other, discriminatory state-sponsored practices, the Kikuyu Central Organization was formed. However, the evolution of the Kikuyu’s political and intellectual state was fought and opposed at every turn. During a 1920 peaceful protest over the arrest and exile of one of its leaders, uniformed police and settlers fired upon the Kikuyu Central Organization’s street gathering. This incident cemented the white’s discriminatory view of the natives, and further exacerbated the fear amongst the Kikuyu people. In 1925, London ruled that 150,000 Kikuyu â€Å"squatters† had no traditional ownership rights in settler areas, effectively eliminating the Kikuyu’s surviving economic and legal defenses. *Furthermore, the Kenya Land Commission of 1934 affirmed European title rights to virtually all fertile land within the colony. While the consequences were not immediate, they became increasingly visible as the Kikuyu population’s growth surged, creating severe overcrowding within reserve confines. The inverse relationship between power and population became apparent during the Second World War; when Kenya’s native opulation numbered 4. 3 million, while the white-settlers remained at around 25,000. There was no real cohesive political structure – a British appointee governed the colony. Despite a native population of over four million Kikuyu, the white minority completely dominated all colonial life. Aside from serving in the British Colonial Army and as reservation ‘chiefs’ and administrators appointed to enforce British rule, the natives were completely exempt from all colonial practices. In this context, the colonial administration justified the expulsion of close to one hundred thousand local Kikuyu from the â€Å"white areas†.With nearly every acre of fertile land expropriated for whites-only usage, the Kikuyu had only the overcrowded re servations, or equally destitute urban center ‘shantytowns’. Increasingly, the Kikuyu suffered economic and social deprivation, creating a politically explosive situation. The ensuing, increasing dissidence amongst the Kikuyu prompted the British authorities to criminalize the Kikuyu Central Association in 1940. Under the ruse of â€Å"a wartime security measure†, British colonialism destroyed the Kikuyu’s only peaceful means of expressing grievances, further exacerbating racial tensions within the colony.The collapse of Hitler’s Third Reich brought to light the ultimate horrors of ethnic supremacy. International revulsion at Nazi Germany’s actions subsequently evoked condemnation for the colonial repression of blacks. Consequently, colonial authorities decriminalized Kikuyu representation, allowing for the creation of the Kenyan African Union. This new organization sought recognition as a real political party, advocating the removal of discr iminatory state practices. With only a handful of committed men as its primary leadership, it’s beginning was unpromising.Changing the names, locations, and dates in this sequence would probably read as any other generic history of African colonial resistance. Similar to other African insurgencies, the violence was scattered and sporadic, with a notable vendetta against the white-foreign oppression. What happened in Kenya, however, was distinctively a Kikuyu issue. Increasingly, large numbers of Kikuyu sought methods to organize themselves for strong political advocacy. ( The Kikuyu found neither justice nor substance in nationalism, religion, or Communism.Instead, the Kikuyu linked cultural traditions with the symbolism of ceremonial oath-taking, to encourage social and political unity. Unbeknownst to its membership, this practice effectively gave rise to an informal sense of nationhood within the Kikuyu people. Like all insurgencies The Emergency began modestly, starting in 1950 with only a group of a dozen young activists from the Kenyan African Union. Increasingly frustrated with ineffective bargaining with the whites, this group, the self-proclaimed Kiambaa Parliament, took the baby steps of resistance organization.The ensuing war between the natives, settlers and colonial authorities, which engulfed Kenyan society from 1952-1960, was indisputably brutal, archaic, and oppressive, during which only thirty-two European settlers and less than two hundred police and militia were killed. Why, then, did such a relatively small number of colonial deaths prompt such a blood-chilling rhetoric? Firstly, many of the insurgents were former ‘employees’ of the white-settlers who, while considering the majority of colonial settlers to be severe and even cruel, also considered many as kindly and caring, and were therefore loyal to their previous employers.In the eyes of the whites, â€Å"Jeeves had taken to the Jungle†. That these apparently lo yal employees should revolt against their employers represented â€Å"the ultimate treachery; biting the hand that fed you†. To settlers, this act was all the evidence they needed to vilify the natives, cementing the racial stereotypes in mind. Secondly, the white settlers lacked a thorough understanding of the Kikuyu insurgent’s cohesion. The movement’s lack of nationalism or commitment to a religion or ideology, which gave other insurgencies a unity, evoked fury from the settlers.The Kikuyu’s leaders created unity through cultural traditions (i. e. ceremonial oath-taking), which was perceived by the settlers as ‘black magic’ or ‘witchcraft’. While the terms used would have been very different to the locals, the natives agreed with the resulting terror. The aforementioned ceremonial ‘oathing’ was designed to vilify normal behavioural codes, and psychologically ‘mark’ its taker. Participants transcended normative mental barriers that had constricted their actions, presumably making the participant emerge as a new person, a revolutionary; an itungati.New members were forced to commit acts, sometimes brutal and disturbing acts, to solidify commitment to the cause and the rebel brotherhood. Militants were thus altered into a different person, associated with other, similarly-changed members, within an organization from which it was extremely difficult, if not suicidal, to withdraw membership. The Mau Mau revolt certainly had grounds to take root. The South African and European settlers had appropriated all the land, land that the 1. 5 million Kikuyu perceived as their national patrimony.Converted into cheap market labour to work the lands, the Kikuyu were no more valuable to settlers than serfs to a lord. They had no civil rights to speak of, and were subjected to arbitrary state violence at the hands of militia and police. No effective say was allocated to Kikuyu in their own tribal affairs, let alone Kenyan affairs. Furthermore, while other African countries were moving closer towards freedom, Kenya was seemingly slipping further into white-minority control, as was happening in South African and Southern Rhodesia.Even when British authorities loosened the reigns on their colonies, it was only the white settlers who benefitted, not the natives. Therefore, the Kikuyu felt alienated in their cause and had no hope for improvement; instead, they feared the some twenty-five thousand whites who dominated them. Settlers were horrified to see their standard of living challenged, and demanded massive and indiscriminate suppression of â€Å"the savages†. The response was certainly to their liking. Sir Evelyn Baring, the newly-appointed colonial governor, found that his staff knew little to nothing about what had disaffected those Kikuyu who joined the Mau Mau revolt.Consultation with the British appointed Kikuyu chiefs served little purpose and, in a sense, exacer bated the situation. The chiefs simply vocalized what they felt that the British authorities wanted to hear, maintaining and protecting their own positions. However, Baring accepted uncritically the notion of illegitimacy behind the Kikuyu movement, concluding that â€Å"if you don’t get Kenyatta and those around him and shut them up somehow or other we are in a terrible, hopeless position†* Initially, it seemed as though the British government had fallen into the ‘counterinsurgency trap’, meeting increasing danger with increasing force.However, it was soon realized that force alone would ultimately fail, co-incidentally around the same time London parliament found the conflict â€Å"prohibitively expensive†. A new strategy focused on ‘rehabilitation’ that would not rely entirely on violence and oppression, but which nevertheless failed to recognize the key issue, the rule of Kenya by foreigners. British authorities looked over at Malay a for a ready â€Å"school† of â€Å"proper counterinsurgency†. Its colony had been combatting against a mainly ethnic Chinese rebellion since 1948*.However much other colonial models of counterinsurgency taught lessons, the Malaysian principle would fail in Kenya. Regarded as â€Å"irredeemable Communists†, British Malaysian authorities deported thousands of ethnic Chinese detainees as â€Å"foreigners†. It was impossible, however, to exile even the most committed Mau Mau Kikuyu as a â€Å"non-Kenyan foreigner†. Furthermore, the fervent hate of the Malays for the Chinese, who were far more intrusive and oppressive than the British, could not be replicated in Kenya since everyone was Kikuyu.Instead, Kenyan colonial policy reflected tactics deemed suitable to the local issues, internment camps coupled with robust grilling. British authorities decided that, above all else, information was needed on the Kikuyu resistance. Strategically, authorities so ught an understanding as to why the Kikuyu supported the Mau Mau resistance; tactically, they sought who supported and supplied them. The process of grilling (i. e. interrogation under torture) provided authorities with information that was extorted through force.Once all they could glean was gathered from them, the remaining guerrillas (many died under examination) were placed within the internment camps, out of touch with the active resistance movement. Purely out of luck rather than strategy, did colonial authorities managed to apprehend the charismatic figurehead of the guerrilla movement, in January 1945: Waruhiu Itote. Intensive interrogation revealed all that the authorities wanted to know. Itote revealed everything from his headquarters location, to the support organization, to the size and structure of his guerrilla army.They were revealed to have less than half the fighting capability that the British had thought (i. e. around several thousand fighters, only), and seriousl y underequipped with a pitiful arsenal of weapons (e. g. 361 bolt action rifles/shotguns, 1 hand grenade, & 1,230 ‘homemade weapons’). Surprisingly, much like Tito’s partisans, the Mau Mau had constructed a factory to manufacture and repair the rudimentary weapons they had stolen or created, all while receiving absolutely no external support. Despite the new-found intelligence, the British authorities were at a loss.Like all sensible guerrillas, Mau Maus fighters fled when at a disadvantage. The advantages of advanced aircraft and highly mobilized ground forces were negated by the Mau Mau ability to hide in the forests around Mount Kenya. Lacking progress, authorities pushed Itote to pursue peace negotiations, but gained no ground as neither party trusted the other. Instead colonial authorities utilized the hiatus to identify supporters, arresting over a thousand Kikuyu and beginning a massive detention campaign immediately after talks broke down. Effectively, Br itish authorities imprisoned the entire Kikuyu urban population.Entire villages were de-populated; virtually every Kikuyu male was separated from his wife and children. Over thirty thousand people were plucked from their homes. Ultimately, the British authorities â€Å"packed up† close to 150,000 Kikuyu into interment camps. On a more ‘practical’ level colonial authority sought to encourage loyalty to the state by promising land to those who fought against the Mau Mau. Yet the insurgency did not cease. It became clear to the British authorities that two main problems had been greatly overlooked: the issue of land, and the ceremonial oath.In response, authorities created three separate answers for, what they perceived, as three separate problems. Firstly, to find a way to release the Kikuyu from their oaths of resistance, secondly, to meet the desperate hunger for land amongst the Kikuyu, and finally, to bring forward an acceptable leader to replace the militant I tote. The bitterest issue amongst the Kikuyu was the appropriation of tribal land. Coupled with the post-First World War population explosion, it turned large numbers of Kikuyu into landless labourers.Furthermore, the social policy implemented during the 1930s swelled the population. Those unlucky â€Å"white highlanders† would have no hope of finding land anywhere in the already overcrowded â€Å"cultivable leftovers†. Indeed with such bleak options available, large numbers flocked into urban centers. The surge of slums, particularly in Nairobi, housed the idle landless farmers who had no skill or trade to sustain their living. If Kenya wanted to achieve a lasting peace, this problem had to be addressed promptly.However, ruling authorities (under settler pressure) adamantly refused to â€Å"reward† Kikuyu rebels by the appropriation of land for them from the colonists, and instead proposed increasing current land productivity. Given contemporary fiscal, technol ogical, and social restraints, the proposed policy had the effect of furthering the wealth of the white landowners without addressing the problem of the landless poor. As a result of colonial resistance to large-scale land distribution, over one million Kikuyu were packed into, Kenya’s version of, government-run villages. An improvisation on the ontemporary fortified village program run by the British in Malaya, the inhabitants regarded them as vile prison camps, almost a step down from the internment camps. Even assuming that these villages were acceptable, the land assigned to them was of poor quality, leaving the only source of fertile farming land within the white community. Ultimately, however, reluctant colonial authorities agreed on the repurchase of settler land for native use. From a more military perspective, colonial authorities agreed the second step would be to stop, or at the very least diminish, the impact of the ceremonial-oaths being taken.Seeking to remedy t he issue of zealous commitment, the colonial government commissioned Louis Leakey to create â€Å"un-oathing ceremony†. Renowned for his anthropological work, Leakey’s perception was that Christianity was the greatest counterinsurgency tactic available. He promptly created a program for rehabilitation. With a strong understanding of the Kikuyu’s culture, Leakey knew full well that such a ceremony could remove the moral commitment of many Mau Mau rank –and-file. For the time it was certainly a radical approach to counterinsurgency strategy, and was the most effective application devised.Under this program of rehabilitation over repression, colonial authorities encouraged defection. However this program was far from infallible. Those who opted out were left with long-term imprisonment, or hanging. Ultimately, after a token trial for the suspected Mau Mau sympathizers, colonial authorities hanged a gruesome tally of 1,090 Kikuyu. Such a number reflects upon its oppressive implementers, that justice under British colonial rule in Kenya â€Å"was a blunt, brutal and unsophisticated instrument of oppression†. (p. 122) Conclusively, the white settlers lost their ‘dirty war’.Ultimately, no military or security forces can recreate the pre-insurgency situation. Killing sympathizers and soldiers, hanging the leadership, and interning masses of innocent people creates an uncontrollable socio-political situation. London would no longer condone the actions of the Kenyan white minority. Parliament only saw a dwindling treasury, diminishing international prestige, and no substantial progress towards a solution. So, in 1959, the conservative government sought a tabla-rasa and began dismantling the legal framework of the Kenyan police-state.Finally, the tables had turned, and the white supremacists’ world shattered. The white settlers would be forced to sell their lands now that Kenyans had been given majority rule and open land franchise. The 1961 national reconciliation begun by Jomo Kenyatta, paved the way for independence in 1963. It was the actions of Kenyatta which subdued the Mau Mau rebels. With strong support from London, Kenyatta was able to give the people what they cried for, what the Mau Mau fought for, and what all nations ultimately desire: independence.

Logistics management - Evaluate the logistics operations...

Read through the case study on Cartes sans Frontià ¨res and write a report addressing the issues raised in the questions below. Evaluate the logistics operations carried out within the company highlighting the problems encountered. Cartes Sans Frontià ¨res (CSF) is a multi-million organisation that produces maps for the European traveller. Based at Lyons in France, they produce maps, atlases and travel guides. The production is all done in house, saving on external costs. CSF has its own Surveying and Designs Division licensing out their designs to other external organisations, earning substantial royalties for the company. Reading through the case study I have found that CSF is a very active company in terms of the movement of goods within†¦show more content†¦Here I think is CSF s biggest downfall. According to Stock, If the EDI was available to all the customers, Moulin, the system used to generate the EDI orders to the warehouse would be working independently without the need of any keyed in manual orders. This would save time and money, (Stock, 2001) The final logistics operation happens in the picking area. Once the maps have been made, they are stored in aisles with the maps arranged by country and then by numerical order. When an order comes through scan guns will find the order and tell the pickers exactly where the maps are stored using an onboard display. When the entire order has been picked, the scan gun is uploaded into Moulin, allowing the system to reorder the necessary stock. The order is then packed and palletised and is ready to be dispatched. Discuss how the use of various IT applications contribute to enhancing efficiency of the logistics processes. Are there any areas which could be further developed using IT? Cartes Sans Frontià ¨res distributes nearly 5 million maps a year throughout Europe. This figure would not be possible without the use of IT within the organisation. CSF uses a very sophisticated order processing system, a SAP R/3-based system called Moulin. In the face of continual growth, the increased turnover, and an increasingly global and competitive market, Moulin adopted a simple strategy - improve efficiency and manage costs by integrating and streamlining itsShow MoreRelatedThe Outsourcing of Logistical Activities: the Case of Guinness Ghana Breweries Limited11823 Words   |  48 PagesGhana Breweries Limited has been outsourcing it logistics activities more than four years. The rationale behind the outsourcing activities is to cut down cost and enjoy first class service from specialist using the most suitable, quick and reliable technology. 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